Shrinkflated

Built by shoppers. Remember it bigger? Prove it.

289 products caught shrinking, and counting. See the full list.

A public record of products that quietly got smaller. Scan the barcode in the aisle and get the verdict before you buy.

Plus 9 recipe changes and 21 size checks on record.

Put Shrinkflated on your home screen for one-tap scanning.

Statistics Canada found that 29.6% of the eligible grocery items it tracks for the Consumer Price Index shrank between 2021 and 2023.

Source: Statistics Canada, 2025

See all 289 products caught shrinking

How it works

  1. Scan

    Point your phone at the barcode. We check the record and Open Food Facts for the size it used to be.

  2. Compare

    Smaller than recorded? You caught one. Same size? That becomes a dated baseline for the next shrink.

  3. Prove

    Add a photo of the label. Remember it bigger, or made with better ingredients? An old pack, an old flyer or a news story proves it. Reports go live right away, marked by how much proof they have.